Description
Hard Sell: Advertising, Affluence and Transatlantic Relations, c. 1951-69
Key Features
This book delves into the intricate connections between advertising, economic affluence, and transatlantic relations during the pivotal years of 1951 to 1969. Authored by Sean Nixon, it is part of the Studies in Popular Culture series and published by Manchester University Press, offering a scholarly examination of how marketing and wealth influenced cross-Atlantic dynamics.
Specifications
Published in January 2013, this work is available in a digital format with an ASIN of B01BJ5IHLI. The language is Middle English, and it is part of a series that focuses on cultural studies, providing a structured analysis without physical dimensions or weight, making it accessible for digital readers.
Usage Scenarios
Ideal for academic research, this book is used in university courses, historical studies, and cultural analysis projects. It serves as a reference for understanding post-war advertising impacts and is suitable for libraries, seminars, and personal scholarly collections where in-depth historical perspectives are valued.
Target Audience
This product is designed for historians, cultural studies scholars, and students interested in 20th-century transatlantic relations and advertising history. It appeals to those seeking authoritative insights into how affluence and marketing shaped societal changes, making it a valuable resource for advanced academic pursuits.
Key Benefits
- Provides a detailed historical analysis of advertising and affluence from 1951 to 1969.
- Enhances understanding of transatlantic cultural and economic interactions.
- Supports academic research with well-documented insights and references.
- Part of a respected series, ensuring credibility and depth in popular culture studies.
- Accessible in digital format for convenient reading and reference.
FAQ
What time period does this book cover?
It focuses on the years 1951 to 1969, examining key developments in advertising and transatlantic relations during that era.
Who is the author of Hard Sell?
Sean Nixon is the author, known for his expertise in cultural and historical studies related to advertising and society.
Is this book part of a series?
Yes, it is part of the Studies in Popular Culture series, which explores various aspects of cultural history and influences.
What language is the book written in?
The book is written in Middle English, providing an authentic historical context for the content.
Where can I purchase this book?
It is available through online retailers and publishers that carry Manchester University Press titles, often in digital formats.
Reviews
There are no reviews yet.